food

"Remember eating a bagel?"

That's how this story starts.  But it takes a surprising turn when you realize that this is the story of how the authentic bagel, the one we remember from our childhood, has vanished.  Or has it?

Enjoy the NPR audio recording from 1997 of Daniel Pinkwater.  It's only 3 minutes long and very amusing.

In this commercial, Chef Ettore Boiardi (aka Boyardee) makes a direct appeal to the American consumer to try his spaghetti and sauce, a healthy, inexpensive and exciting "new" product.  If they couldn't find it on the shelves (and it WAS hard to find in the 1950's) he suggests that they "ask their grocer."  He was an innovative and successful entrepreneur in his day.